Nike Places Its Partnership With Kyrie Irving Under Shelves

The news is all over the globe; Brooklyn Nets suspends Kyrie Irving for at least five games. The result? Massive impact on the partnerships of Irving. And now, Nike Places Its Partnership With Kyrie Irving Under Shelves. It came as one of the responses of an antisemitic on social media last week. According to news, the Swoosh team no longer plans to launch the Nike Kyrie 8 signature shoe.

A spokesperson for Nike reveals the move to distance itself from Kyrie Irving. Moreover, the team further states they have no place for hate speech. Additionally, they condemn any form of antisemitism. As a result, they decide to suspend their relationship with Kyrie Irving. In addition, they will also not be launching the Kyrie 8. Besides, the team expresses their disappointment and sadness by the situation and its impact on everyone.

Let us go back to 2014. It was the year when Nike and Brooklyn Nets star became partners. Recently, the duo has been in the news after reports of Swoosh not extending the signature shoe deal surfaced. However, true reasons did not come to the limelight, and the “uncertainties surrounding his NBA future” was blamed.

After the suspension issued by the Nets, Irving went to clear antisemitism in a media session. Later, he apologised to the Jewish community on Instagram. Conversely, the backlash was due to promoting the film Negroes: Wake Up Black America. The film centres around extreme factions of the Black Hebrew Israelites. So it promotes a problematic group with alarming outlooks on misogyny, homophobia, xenophobia, Islamophobia, and antisemitism. In conclusion, Nike Places Its Partnership With Kyrie Irving Under Shelves and has reasons behind its actions.

Image Credit: Google